Personal Intern to ex-CEO of Diane von Furstenberg, Sandra Campos
Personal Intern to the ex-CEO of Diane von Furstenberg
When Covid-19 compelled the iconic Diane von Furstenberg fashion house to cancel internships and shift internal structures, I was invited by the then-CEO, Sandra Campos, to help her launch a new business venture featuring live educational conversations on social media about the fashion industry. As the concept developed into a “Masterclass” style of prerecorded interviews, I assisted with the design and writing of the sponsorship deck, marketing plan, and solicitation letters, as well as the content and videotaping of the speaker procedural manuals.
Shaping an idea into reality
Created first draft Sponsorship Deck, Solicitation Plan & Outreach
Involved in Brand Book Creation
Produced Speaker Tutorials and Instructional Materials
Point of Contact for Guest Speakers
Created Masterclass Modules based on typical Organizational Structures of Fashion Brands
Recruited, Screened, and Qualified Staff Hires
Acquired a Deep Knowledge of the Fashion Industry
Sandra Campos is not only a renowned retail technology CEO, entrepreneur, and innovator in the fashion industry, she’s also renowned as a powerful mentor and role model, generously sharing her extensive expertise with the next generation. I have been exceedingly fortunate to have learned from this remarkable woman.